UX is at the core of every business.
A great user experience sparks interest in the product and creates value. These are some great articles on the subject, which give some insight on best practices, what to put in consideration when developing a product and what not to do maybe.
Every project and product is unique. So while best practices and the general process of how to go about creating a user experience are fairly generalized there are individual challenges attached to every product creation. Chris Day discusses six problems he faced as being the lead designer of a large web application and how he went about solving them.
UX Magazine explores how user experience could look like in 2015. This is a collection of opinions gathered by a set of industry professionals reflecting on trends and how these will become more relevant this year.
A case study by David Moth @Econsultancy that looks at how Prada, a worldwide-acknowledged fashion brand, tries to convince users with their eCommerce endeavours and approach to applying UX.