Product Management – What you should know in terms of trends, best practices and more

The way product management is used and applied has significantly changed with the internet age and business models such as e-commerce dominating the consumer market for instance. Best practices are clear defined ways of using a discipline but which evolve over time. Innovation is something, which ultimately influences how product management is perceived and revolutionizes how organizations align product management practices to business goals. Methodological concepts such as agile software development are now widely used within companies to build a framework for their efforts of producing a valued product and create a user experience for the customer.